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Content & Editorial

Email Message Example

Structured meta actions inside emails for reservations, checkins, or bookings.

Official JSON-LD Template
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{
  "@context": "https://schema.org",
  "@type": "EmailMessage",
  "subjectLine": "Your Trip Booking Is Confirmed!",
  "sender": {
    "@type": "Organization",
    "name": "EasyFlight Airlines"
  },
  "recipient": {
    "@type": "Person",
    "name": "John Doe"
  }
}
Google Semantic Checklist
Valid
Recommended property 'url' is missing for type 'Organization'.
Recommended property 'logo' is missing for type 'Organization'.
Recommended property 'sameAs' is missing for type 'Organization'.
Recommended property 'jobTitle' is missing for type 'Person'.
Recommended property 'worksFor' is missing for type 'Person'.
Recommended property 'sameAs' is missing for type 'Person'.
Recommended property 'url' is missing for type 'Person'.
Mapped Data Structure
{
@context: "https://schema.org",
@type: "EmailMessage",
subjectLine: "Your Trip Booking Is Confirmed!",
sender: {
@type: "Organization",
name: "EasyFlight Airlines"
},
recipient: {
@type: "Person",
name: "John Doe"
}
}

Google SEO Benefit

Allows customers to complete quick interactive flows (e.g. checkin) directly in Gmail.

Structured Data Examples Catalog

Explore templates of structured data to boost your website's SEO ranking.

Article Example

Structured data for blogs, news, and general editorial publications.

Search Benefit

Enables inclusion in Google Top Stories carousel on mobile devices, increasing visibility and CTR.

News Article Example

Specialized markup for investigative reports, journalism, and news portal stories.

Search Benefit

Grants priority ranking inside the Google News tab and displays detailed author details.

Blog Post Example

Simple structured data perfect for individual personal or corporate blog postings.

Search Benefit

Displays clean author names, dates, and read times on search results pages.

Book Example

Descriptive structured data for novels, textbooks, publications, and editions.

Search Benefit

Generates rich knowledge panels about books, purchasing portals, and library formats.

FAQ Page Example

Markup for pages containing a list of frequently asked questions and official answers.

Search Benefit

Google displays accordion menus with your questions and answers directly underneath your organic snippet.

Q&A Page Example

For forum or support pages representing a single question and its various user replies.

Search Benefit

Google features the best answer directly inside search snippets, increasing direct traffic.

Voice Speakable Content

Declares the best text blocks for voice assistants (Google Assistant/Alexa) to read out loud.

Search Benefit

Increases discovery and interaction metrics for your articles on smart home speakers.

Discussion Forum Topic

For online communities, threads, or forum discussions where users debate subjects.

Search Benefit

Qualifies your community threads for Google's new search perspectives feeds.

Email Message Example

Structured meta actions inside emails for reservations, checkins, or bookings.

Search Benefit

Allows customers to complete quick interactive flows (e.g. checkin) directly in Gmail.